Own Affiliate Structure has become essential to continue advertising on Google Ads and Facebook Ads (Meta Ads). The new Google Ads accounts no longer accept the tracking model that used to mark coockies, meaning that you now have to create a presell or clone the product page. For affiliates working with Hotmart, Monetize, Braip and other sales platforms, it is crucial to understand and adapt to these changes so as not to lose commissions. This article discusses the new requirements and the tools needed to create your own ad structure and ensure successful campaigns.
The Importance of Your Own Affiliate Structure
Building your own structure is essential for anyone working as an affiliate, especially in a scenario where platforms like Google and Facebook have adopted stricter policies to protect users and guarantee the quality of ads. Without a well-planned structure, the risks of account blockages increase significantly, which can interrupt campaigns, cause losses and even result in the loss of commissions already earned.
Why Have Your Own Domain and Hosting?
The main ad platforms, such as Google Ads and Facebook Ads, have restricted the use of direct links to affiliate pages. This means that redirecting traffic directly to the producer's sales page can lead to the account being blocked, as these practices are often interpreted as spam or of low value to the end user.
By purchasing a domain and hiring a reliable hosting service, the affiliate takes greater control over their pages and campaigns. This approach not only demonstrates greater professionalism, but also meets the requirements of the platforms, creating a more reliable and secure experience for visitors.
Intermediate Pages: Presell and Cloning
An essential strategy within this structure is the creation of intermediate pages, such as presell pages or cloned pages.
- Presell's pages
Presell pages are designed to "warm up" the visitor, providing useful and relevant information before directing them to the sales page. They help establish a persuasive tone and create an initial connection with the user, increasing the chances of conversion. In addition, these pages ensure that ads comply with Google and Facebook policies, as they don't lead directly to a sales page, but offer additional, relevant content. - Cloning Sales Pages
Another effective approach is sales page cloning, which consists of replicating the structure and design of a high-converting page and adapting it to your own domain. This practice allows the affiliate to enjoy the persuasive power of the original material while retaining full control over the elements, being able to customize them to best suit the target audience and platform requirements.
Benefits of an Own Structure
- Greater credibilityPages with their own domain convey greater trust to the public and avoid negative associations that can arise with generic affiliate links.
- Risk reductionThey significantly reduce the chances of advertising accounts being blocked and ensure the continuity of campaigns.
- Control and FlexibilityThey make it possible to customize pages, allowing optimizations to maximize conversion.
- Compliance with PoliciesEnsure compliance with Google and Facebook rules, avoiding penalties.
Adopting your own structure is not only a preventative measure, but also a strategic step towards scaling your affiliate business. With well-planned pages and a solid domain and hosting system, the affiliate can operate with greater security, efficiency and consistent results in the long term.
Necessary tools
Domain and Website Hosting
The first step to establishing an online presence is to acquire a personalized domain and hire a reliable hosting service. Opting for a platform such as HostGator can be an excellent choice, as it offers affordable plans, quality technical support and high performance to ensure site stability.
Presell Page: Strategy for High Conversion
The presell page is a powerful ally for increasing conversion rates and ensuring that ads comply with the policies of platforms such as Google and Facebook. With Super Presell pluginIn this way, creating these pages becomes a practical and efficient task. It facilitates the development of persuasive and optimized content, designed to engage the target audience and boost results.
Page Cloning: Replicating Success
Page cloning is a valuable strategy for those who want to replicate high-converting content. This technique allows you to duplicate a page that has already proved effective, saving time and resources. O Super Links plugin is a recommended tool for this purpose, offering an agile and practical solution for copying successful pages and adapting them to your needs.
Benefits of an Own Structure
Greater Control
It provides total autonomy over the content and design of the pages, allowing strategic customizations to optimize the performance of the ads. This allows you to adjust elements as necessary, aligning pages to the specific objectives of each campaign.
Fewer Blockages
It considerably minimizes the risk of advertising accounts being blocked on Google and Facebook. By ensuring that ads and pages comply with the policies of these platforms, the likelihood of penalties or campaign interruptions is reduced.
Better User Experience
It offers smoother navigation and a personalized experience, which increases audience engagement. This approach can result in higher conversion rates, as optimized pages generate greater trust and interest in the visitor.
Conclusion: The Road to Success in Affiliate Marketing
For affiliates using platforms such as Hotmart, Monetize e BraipAs a result, adapting to the demands of the main ad platforms, such as Google and Facebook, is no longer an option but a strategic necessity. With stricter ad policies, these digital giants have prioritized the user experience, demanding greater quality and relevance in the content presented.
Investing in your own affiliate structure as a self-control, website hosting and specific tools, plugins Super Presell and Super LinksThis is not just a way of complying with these guidelines. These practices also give publishers greater control over their campaigns, ensuring superior performance and reducing the risk of blockages and interruptions that can compromise both business and profitability.
In addition to ensuring compliance with policies, these tools and strategies open the door to more personalized and effective campaigns, making it possible to create unique experiences for the target audience. This not only increases the chances of conversion, but also helps to build a solid and reliable brand in the affiliate market, setting you apart from the competition.
Finally, constantly keeping up to date with changes in the digital market and adopting best practices is essential to ensure longevity and sustainable growth in the affiliate world. Investing in knowledge and quality tools is not a cost, but a smart strategy for achieving consistent results, protecting your campaigns and, above all, not losing out on your profits. valuable commissions which represent the fruit of all our efforts.
With a well-planned structure and a proactive attitude towards change, affiliates not only overcome challenges, but turn adversity into opportunities to grow and consolidate their position in the world. digital market.
